A custom WordPress ecosystem built to launch Trnkey’s new brand
Build three separate, production-ready WordPress sites from Figma specifications — each with unique layouts, page structures, and content requirements.
Develop a custom, fully responsive WordPress theme that faithfully translated the Trnkey brand across all breakpoints without relying on a pre-built theme.
Implement Advanced Custom Fields (ACF) throughout, giving the Trnkey team the ability to manage, update, and expand their own content independently after launch.
Design and build advanced multi-step form flows that capture lead data and push it directly into Trnkey’s Salesforce CRM — with no manual data entry on the client’s end.
Coordinate a multi-site architecture that keeps the three properties distinct in purpose while sharing consistent development patterns and components.
Custom Theme Development
The theme was engineered to be fully responsive and modular. Components were built as reusable ACF Flexible Content blocks — allowing Trnkey’s marketing team to construct new pages, reorder sections, and update content without writing a line of code. This reduces long-term dependency on development resources and gives Trnkey’s internal team a modular editing system that supports growth without recurring developer dependence
Multi-Site Architecture
Three distinct WordPress installations were built and configured to serve Trnkey’s different audiences and use cases. Each site shares the same development standards and code patterns — making future updates and feature parity efficient across the entire ecosystem.
Salesforce API Integration
We engineered a custom middleware solution via the Salesforce REST API. By developing intelligent, multi-step form logic, we ensured that complex user data is validated, parsed, and injected directly into Trnkey’s CRM. This eliminated 100% of manual data entry, transforming the website from a marketing tool into a front-end experience that directly powers backend workflows.
Custom WordPress theme built from Figma — no page-builder dependency
Fully responsive across all device sizes, matching Figma specs at every breakpoint
ACF Flexible Content layout system for modular, client-editable pages
Multi-step form wizard with conditional logic and Salesforce REST API integration
Three-site WordPress architecture with consistent code base and development patterns
Clean, semantic markup optimized for performance and future SEO work
The Final Result
Three polished, production-ready websites — ready to launch alongside Trnkey’s brand debut. Each site reflects the full quality of Trnkey’s design vision, now running on a WordPress foundation that gives their team flexibility, control, and room to grow. The Salesforce integration means every form submission flows directly into Trnkey’s CRM pipeline — connecting web presence to business operations from day one. And because the entire build is structured around ACF, Trnkey isn’t locked into a static site: they can add pages, update content, and evolve their messaging on their own timeline.
