Rebranding Connectivity for the Modern Resident
The existing site had an outdated design that did not reflect the brand’s premium positioning.
Navigation was cumbersome, and the checkout process was not user-friendly, leading to high cart abandonment rates.
The site was not fully optimized for mobile devices, which impacted mobile user engagement.
Slow loading times and poor SEO performance were limiting the site’s visibility and reach.
Understanding the competitive landscape and identifying industry best practices.
Analyzing website data to identify areas for improvement.
Defining clear goals such as improving site aesthetics, enhancing usability, and increasing conversion rates.
Creating a new site structure to ensure intuitive navigation and content accessibility.
Wireframing and Prototyping
Developing wireframes and prototypes to visualize the new layout and user flow.
Visual Design
Crafting a modern, clean, and visually appealing design that aligns with Zentros’ brand identity.
Mobile-First Approach
Ensuring the design is fully responsive and optimized for mobile devices.
Google Maps Custom Search Integration
Google API powered property search system
4,000+ Dynamically Generated Property Pages with Customized Pricing
A dynamic database driven property system
Sonar CRM with Seamless Process Integration
CRM integration between property landing page forms with payment processing.
Conducting thorough testing to ensure the site is user-friendly and free of bugs.
Optimizing site speed and performance.
Deploying the new site and monitoring its performance closely to address any post-launch issues promptly.
Intuitive navigation and a streamlined checkout process with reduced cart abandonment rates.
A responsive design ensured a seamless experience across all devices, increasing mobile conversions.
The modern, visually appealing design aligned with the brand’s premium image, leading to an increase in user engagement.
Optimized loading times and improved site performance enhanced overall user satisfaction and SEO rankings
A more effective product display and an easier checkout process has led to a increase in online sales.
Implementation of SEO best practices improved organic search visibility, resulting in an increase in organic traffic.
The new platform allows for easier updates and scalability, ensuring the site can grow with the business.
Conclusion
The new Zentro website has successfully aligned with the brand’s modern, customer-first identity while streamlining the path to conversion. With advanced location search functionality and a responsive design, the platform makes it easier than ever for users to find and sign up for service. The project helped support Zentro’s rebrand and continues to serve as a scalable foundation for future digital growth.
