Case Study

Trnkey

A custom WordPress ecosystem built to launch Trnkey’s new brand

Trnkey is a national home concierge platform that helps real estate managers and homeowners maintain their properties through a seamless experience from reporting and issue through getting a quote and project completion. The company offers utility setup and transfer, home preparation, inspection repairs, and ongoing maintenance services — backed by a nationwide network of 30,000+ pre-vetted professionals.

Trnkey launched a major new brand platform with three connected web experiences serving clients, partners, and home service workflows. Zealth handled the full development effort, translating detailed Figma designs into a custom WordPress ecosystem with modular editing, multi-step intake flows, and direct Salesforce integration.

Client

Trnkey

Industry

Real Estate Home Services

Project duration

3 Months

Launched

April 2026

Visit trnkey.com

The Challenge

multiple websites

Launch multiple websites simultaneously under a unified brand

Pixel-Perfect Development

Translate detailed Figma designs into pixel-perfect, responsive builds

Diverse User Support

Support multiple audiences including homeowners, partners, and internal stakeholders

Salesforce Integration

Build advanced, multi-step intake flows connected directly to Salesforce

Long-Term Scalability

Ensure long-term scalability without reliance on rigid page builders

The Ecosystem

Rather than a single website, Zealth developed a connected ecosystem of three web properties, each serving a distinct role within the Trnkey platform. Together, these sites form a unified system where brand, lead generation, and operations work in sync.

a connected ecosystem of three web properties

Trnkey

The core brand experience introducing Trnkey’s concierge-driven approach to homeownership. This site establishes positioning, builds trust, and serves as the primary entry point for users.

Home Services

A service-focused experience designed to guide homeowners through maintenance and improvement requests, supported by structured intake flows and vendor coordination.

Your Partner Page

A partner-facing platform enabling referrals, client registration, and ongoing engagement. This site supports Trnkey’s growing partner network with tools built for real usage, not just marketing.

What Zealth Built

Custom Framework

Custom WordPress theme development across all properties

Fluid Responsiveness

Fully responsive layouts optimized for usability and performance

Modular Editing

Modular content system built with Advanced Custom Fields (ACF)

Pixel-Perfect Development

Pixel-accurate implementation of Figma designs across desktop, tablet, and mobile

Consistency

Shared development patterns to ensure consistency across all sites

Key Technical Highlights

Custom Framework & Optimal Performance

By utilizing a Custom ACF Content Framework, Zealth delivered a library of flexible, reusable modules that empower internal teams to build and update pages efficiently—all underpinned by a performance-focused build with lean, custom code that ensures lightning-fast load times and a seamless user experience across all devices.

Salesforce Integration

Advanced multi-step forms were developed and connected directly to Salesforce via API, ensuring that submissions flow seamlessly into Trnkey’s operational systems.

Shared Component Architecture

While each site operates independently, Zealth developed a consistent library of reusable components and patterns across all properties—ensuring brand consistency, faster development, and easier long-term updates.

The Outcome

The result is more than a set of websites, it is a launch-ready digital platform that supports both marketing and operations.

A fully connected three-site ecosystem launched in sync with a major rebrand
High-fidelity Figma designs brought to life without compromise
Scalable WordPress foundation built for long-term growth
Streamlined intake and lead routing directly into Salesforce
A modular content system empowering internal teams to move quickly

Trnkey now operates on a digital platform that not only represents their brand but actively supports how their business runs.

Why It Matters

Many website projects stop at design and content. This project required bridging the gap between front-end experience and backend functionality. Zealth delivered a system where design, development, and operations align—creating a platform that is as functional as it is polished.

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